Harborview Drive Modern Waterfront
A modern home on the most coveted street in Gig Harbor — listed strategically to draw a national luxury audience and a Mt. Rainier-view premium.
- List price
- $2.795M
- Sold price
- $2.910M
- Days on market
- 14
- Offers received
- 4
Property highlights
What made this home stand out.
- 75' of medium-bank waterfront with private deep-water dock
- Direct Mt. Rainier view across the harbor
- Floor-to-ceiling glass, contemporary cedar and steel architecture
- Dedicated office, primary suite with private balcony
The challenge
What the sellers needed
Modern architecture is a love-it-or-leave-it product in this market. The right buyer existed — they just weren't already shopping in Gig Harbor.
The approach
How we marketed
- Twilight architectural photography emphasizing glass, water, and the Rainier view
- Cinematic drone reel placed with luxury lifestyle outlets and an Instagram campaign
- Geo-targeted digital ads in Seattle, Bellevue, and the Bay Area
- Press placement positioning the home as a 'Pacific Northwest modern' showcase
- Set offer-review for day 12 to give relocators time to fly in
The outcome
How it closed
Four written offers, an accepted bid 4.1% over list, and a 21-day cash close. Two of the four offers came from buyers who flew in specifically to see the home after the campaign.
"Anita brought us a buyer pool we didn't know existed. The offer-review day felt like an event we were in control of."
Keep exploring
Neighborhood guide
Living in Harborview Drive
Harborview Drive is the spine of Gig Harbor — a winding waterfront road lined with historic homes, working marinas, and the iconic Tides Tav…
Open the guideFor sellers
How Anita markets and sells homes
Pricing strategy, professional marketing, and negotiation — the playbook behind this case study.
See the playbookYour home, your story
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